Cohesive healthcare website redesign improves patient experience
Looking to reach more patients and improve the functionality and usability, OrthoVirginia hired TBH Creative to develop a complex-yet-cohesive website that reduces the number of clicks it takes to make an appointment, learn about physicians, and find info about services.
Goals—
- Increase new patient leads with a revamped appointment request form
- Improve user experience with personas research, search engine optimization, and content reorganization
- Simplify the process of making site updates through the integration of an easy-to-use content management system
- Create a modern yet flexible design to accommodate future growth
2021: Telemedicine Microsite Web Design & Development (Gold)
2021: Physician Website Search Experience (Gold)