Case study Jump IN for Healthy Kids

Client since 2014

Fully-responsive website helps new nonprofit grow

As a recently formed nonprofit organization, Jump IN was starting fresh. Their team came to TBH Creative for expert assistance creating a complete digital marketing plan. As part of our comprehensive work, TBH built Jump IN’s main website—including its robust resource library—and created a separate microsite in supporting of their pledge campaign. We also helped by providing inbound marketing strategies and support, writing content (and making distribution recommendations), ghost-writing blog content, producing digital ads, and helping their team get started with social media outreach.

Goals—

  • Communicate Jump IN history, leadership, initiatives, and success stories
  • Customize a CMS solution so Jump IN’s staff can self-manage their website content
  • Add website form functionality for contacting Jump IN, requesting info, and joining their mailing list

Tell us about your project.

Jump In for Healthy Kids desktop homepage web design
Resources landing web page
Pledge landing page
Kids & Families landing page
Offer download landing web page

Results

22% website traffic

within first year after site launch

Website redesign attracts more users from target audience

30% session duration

within first year after site launch

Website redesign keeps visitors engaged and drive conversions

64 new contacts

within first three months of inbound marketing

Campaign to grow connections supports work towards other marketing goals

“The TBH team provided top-flight design services with back-end options uniquely suited to our needs. It’s rare to find a vendor with such technical skills, creative talent, and customer-facing service. I would be happy to recommend TBH Creative to anyone looking for an innovative, adept, responsive approach to website design.”

Ron Gifford
Ron Gifford, CEO

About Jump IN for Healthy Kids

Jump IN for Healthy Kids is an organization working to reduce childhood obesity in central Indiana with a community-wide initiative of civic, health, business, and education organizations.